What we do

Founded in 2009, Blue Calypso is an innovator and pioneer in the development and delivery of location-enabled mobile engagement solutions that bridge the relationship gap that commonly exists between brands, retailers and consumers. Using our patented cloud-based platform, our solutions – POPTrak™ and KIOSentrix® – elevate the consumer shopping experience through an engaging in-store mobile immersion, while capturing real-time shopper behavioral analytics for retailers and brands.

Who we work with

We work primarily with retailers and brands (manufacturers), but our mobile engagement solutions have also been used by theaters, sports stadiums and auto dealerships. Blue Calypso is committed to delivering products that help B2C companies of all varieties engage consumers and drive sales. Every brand and every retailer is a candidate for at least one of our solutions: KIOSentrix® and POPTrak™. We are also looking to add to our strategic partner and agency reseller communities with highly motivated and skilled channel partners that have valued performance driven client relationships that can position our value added services.


Increase sales, customer frequency, and gain valuable shopper data and insight, influence purchase behavior.