Did you know 82% customers make purchase decisions in-aisle?
In stores, 82% of smartphone users turn to their devices to help them make a product decision.
- Forrester Research
Did you know 50% of Millennials have downloaded a mobile shopping app?
95 percent or more of Millennials say they want their brands to court them actively, and coupons sent via email or mailed to their homes currently (or will in the future) have the most influence on them.
Did you know mobile coupons receive 10x higher redemption rates than print coupons?
Mobile app usage grew a stunning 76% in 2014. The biggest mobile app use growth was in the categories of Lifestyle/Shopping (174%)